| Day 1, Tuesday, April 16, 2013 | ||
| 7:30-8:30am |
Registration & Networking Breakfast Room: Atrium |
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| 8:30-8:45am |
Conference Chair Welcome Remarks Geno Prussakov, Affiliate Management Days Room: Club |
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| 8:45-9:30am | KEYNOTE What We Can Learn from Our Affiliates Brian Massey, Conversion Sciences Room: Club |
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| 9:30-10:15am |
Exhibits & Morning Coffee Break Room: Atrium |
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| Track 1 Room: Club |
Track 2 Room: Foothill F |
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| 10:15-11:00am | The Performance Marketing Universe: How Our World Continues to Evolve Rebecca Madigan, Performance Marketing Association Room: Club |
How to Recruit Better Value Affiliates to Increase Profits Sarah Bundy, All Inclusive Marketing Room: Foothill F |
| 11:15am-12:00pm | The New Legal Landscape of Affiliate Marketing Gary Kibel, Davis & Gilbert LLP Room: Club |
3 Solutions to Creating the Right Deal For You and Your Affiliates Declan Dunn, Dunn Direct Media Room: Foothill F |
| 12:00-1:00pm |
Lunch Room: Atrium |
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| 1:00-1:45pm | Understanding the Value of the Affiliate Channel Kevin Edwards, Affiliate Window Room: Club |
How to Be Active at Passive Affiliate Recruitment Brian Schwartz, LivePerson, Inc. Roger Snow, Snow Consulting Room: Foothill F |
| 2:00-2:45pm |
GENERAL SESSION – PANEL DISCUSSION Inside the Mind of the Super Affiliate Moderated by Angel Djambazov Tony Pantano, Imwave Siva Kumar, The Find Mike Allen, Shopping-Bargains.com Room: Club |
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| 2:45-3:15pm |
Exhibits & Afternoon Break Room: Atrium |
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| 3:15-4:00pm | Rapid Fire – Live Landing Page Critiques Tim Ash, SiteTuners Room: Club |
Coupon Code Compliance: Protecting Channel-Specific Coupons David Naffziger, BrandVerity Room: Foothill F |
| 4:15-5:00pm | The Extremely Monetizable Mobile Market Peter Hamilton, HasOffers Room: Club |
5 Ways To Get Things Moving With Latent Affiliates Michael Ni, Avangate Room: Foothill F |
| 5:05-5:15pm | Sponsor Lightning Round   Room: Club |
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| 5:20-6:05pm |
KEYNOTE Pay-Per-Call Wake-Up Call: 3 Reasons You Need To Be Doing It Jason Spievak, RingRevenue Room: Club |
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| 6:05-7:30pm |
Networking Reception Room: Atrium |
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| Day 2, Wednesday, April 17, 2013 | ||
| 7:30-8:25am |
Registration & Networking Breakfast Room: Atrium |
|
| 8:25-8:30am |
Conference Chair Morning Remarks Geno Prussakov, Affiliate Management Days Room: Club |
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| 8:30-10:00am |
GENERAL SESSION – PANEL DISCUSSION The Role of the Affiliate Network Moderated by Robert Glazer, Acceleration Partners Todd Crawford, Impact Radius Brian Littleton, ShareASale Gary Marcoccia, AvantLink Kerri Pollard, Commission Junction Amber Melhouse, Rakuten LinkShare Room: Club |
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| 10:00-10:30am |
Exhibits & Morning Coffee Break Room: Atrium |
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| Track 1 | Track 2 | |
| 10:30-11:15am | Why Your Affiliate Revenue May Not Be Real & What You Can Do About It Robert Glazer, Acceleration Partners Room: Club |
Affiliate Marketing Solutions, Brand Alignment and Consumer Behavior Amber Melhouse, Rakuten LinkShare Room: Foothill F |
| 11:30am-12:15pm | 7 Proven Ways to Maximize Affiliate Relationships with Email Hunter Boyle, Aweber Room: Club |
Developing and Implementing an Affiliate Marketing Calendar Karen Garcia, GTO Management Room: Foothill F |
| 12:15-1:00pm |
Lunch Room: Atrium |
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| 1:00-1:45pm | Proven Conversion Optimization Techniques for Affiliate Programs Chris Goward, WiderFunnel Marketing Room: Club |
Managing Risk: Legal Issues for Merchants & Affiliate Managers David Adler, Leavens, Strand, Glover & Adler, LLC Room: Foothill F |
| 2:00-2:45pm |
KEYNOTE The Human Side of Analytics Jim Sterne, eMetrics Summit Room: Club |
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| 2:45-3:15pm |
Exhibits & Afternoon Break Room: Atrium |
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| 3:15-4:00pm | Customer-Centricity in a Publisher-Centric Channel Brian Marcus, Global eBay Partner Network Room: Club |
The Pros & Cons of Migrating Your Affiliate Programs In-House Martin Marion, Deluxe Corp. Room: Foothill F |
| 4:15-5:00pm | Leveraging Trends in Technology, the Industry and Pop Culture Lisa Picarille, Performance Marketing Association Room: Club |
Multi-Channel Attribution Strategy and Considerations Greg Shepard, AffiliateTraction Room: Foothill F |
| 5:10-5:55pm |
KEYNOTE Brainy Ways to Boost Conversion and Affiliate Loyalty Roger Dooley, Author Room: Club |
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| 5:55-6:00pm |
Conference Chair Closing Remarks Geno Prussakov, Affiliate Management Days Room: Club |
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